I branded the Innovation & Circularity forum, a seminal event illuminating the dynamics of circularity within the plastics domain. Drawing inspiration from the concept of recyclability loops, I crafted a visual narrative that encapsulated the essence of connectivity and participation, inviting attendees to immerse themselves fully in the discourse. This design approach aimed to evoke a sense of belonging and comprehension, fostering an enriched experience where participants could truly feel "in the loop" with the conversation.

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