COMMUNICATIONS 101 FOR ELECTION OFFICIALS VIDEO SERIES


I served as the art director for the Election Assistance Commission’s “Communications 101 for Election Officials,” a free, on-demand video training series. This series provides tools and strategies that election officials can use to effectively communicate with voters and other stakeholders. As the primary authorities on election administration and the voting process, election officials nationwide benefit from this training, which offers guidance on sharing critical voting and election information with diverse audiences. Regardless of the size or resources of a jurisdiction, this series helps ensure that election officials remain trusted sources of information. My role involved overseeing the art direction and animation for the entire series.





 



INTRO: COMMUNICATING ABOUT ELECTIONS TO THE PUBLIC




LESSON 1: KEY MESSAGES

        


LESSON 2: IDENTIFYING THE RIGHT VOICE




LESSON 3: IDENTIFYING COMMUNICATION CHANNELS




LESSON 4: KNOWING WHEN TO ENGAGE



























  

DESIGNED BY KASSANDRA RUIZ 2024